Owner, ND, CNHP & Certified IN.FORM Coach

Beth Hovis --

Beth is a Naturopathic Doctor and Certified Natural Health Professional and has worked in the natural health field for almost 20 years having managed an herb shop in McDonough, Georgia for seven years before coming to help her parents in The Herb Shop of Fayetteville eight years ago. Beth and her husband, Rob, became the new owners of The Herb Shop when Beth's parents decided to semi-retire to the mountains of north Georgia.


Jenny Mathis --

Jenny has been with The Herb Shop for over 18 years and is very knowledgeable about natural health. She has been in retail most of her life; working first in her father's grocery store and then later in Kroger as a Front End Manager.  She is a true asset to The Herb Shop as she keeps all of our inventory coming in and our customers happy.

Associate, CHS

Jena Seay --

Jena is Beth's daughter and has been "in training" all her life in Natural Health and is especially qualified to help those seeking help with natural supplements and remedies. As a mother of two, she is very knowledgeable about helping pregnant and nursing mothers as well. Jena became a Certified Health Specialist through Trinity School of Natural Health, and is working to become a Naturopathic Doctor. Jena offers REAM's pH consultaions every second Friday of every month. Call to make your appointment today!

Associate & Certified IN.FORM Coach

Rebekah Bradley --

Rebekah is Beth's daughter and was raised in Natural Health since the age of two. Rebekah is very knowledgeable about health products and especially loves helping our customers with aromatherapy, essential oils, and bath and body products. She is one of our creative writers for our newsletter and website articles. Rebekah is going to Trinity School of Natural Health to become a Natural Health Care Professional and Master Herbalist.


Roberta Prevo --

You may see Roberta here from time-to-time as she is our "floater", filling in for us as needed. Roberta raised her children naturally and has many years of retail experience, including 15 years working in natural health stores. She has also managed two different Herb Shops. You can imagine that she is a wonderful asset to the our team!

Computer Guy and Artist

Carsten Bradley --

Carsten is our behind the scenes man. He created our fabulous new logo of the farmer bringing fresh herbs from the garden to our shop. He may ring up a purchase now and then if he isn't helping out with the computers and all that technical stuff. He also works alongside Rebekah on our website.